An Easter-ish Short

Sony's "Colour Like No Other" Bravia commercials are works of art. And while this "Play-Doh Bunnies" one isn't my favorite, it's the most thematically appropriate. (Bonus "Making Of.")

A modelmaking team of over 40 people from Artem sculpted 45 different models in clay – 21 rabbits in their different positions and sizes (6 inches, 1 foot and 2 feet from nose to tail) as well as a series of splats and blobs.

Artem then moulded them and turned out hundreds of foam rabbits in the three sizes and eight different colours which then had to be seamed, finished and mounted on custom built metal stands in their various poses.
Attribution(s): Artwork, publicity images, and stills are the property of Passion Pictures and Sony.