As you'll realize pretty much the moment you hit the first jingle example (or the moment you hit the first sentence in the episode description below), when I said "seriously instructive," I most definitely did not mean "serious" and "instructive." Because it's not serious. (How could something about advertising jingles actually be serious?)
But it's surely instructive. And maybe a wee bit demoralizing.
Jingles are traditionally defined as short songs about a product that are written for TV or radio, but—with songs like Poo-Pourri’s“Imagine Where You Can Go” being released on the internet—does the traditional definition need to be expanded? Listen as Tim Taylor, author of “The Sounds of Capitalism” and Helen Zaltzman, the host of The Allusionist, take us through the century long history of ad music, and examine what jingles sound like in the internet age.